The bodybuilding world descended upon Milan, Italy, on September 7, 2025, for the Promuscle Italy Pro, an event that has quickly become one of the most talked-about stops on the IFBB Pro League calendar. With Olympia qualifications heating up, the stage was set for fireworks.
Fans were buzzing with anticipation, particularly around one name: Urs Kalecinski, the young German star who shocked the bodybuilding community earlier this year by announcing his move from Classic Physique to the Men’s Open division.
The question heading into Milan was simple yet monumental: Could Kalecinski hang with the mass monsters of Open bodybuilding? On that night, the answer was a resounding yes.
Not only did Urs hold his own, but he also emerged victorious in his Open debut, defeating a lineup of established Open contenders and securing his qualification for the 2025 Mr. Olympia, scheduled for October 9–12 in Las Vegas, Nevada.
Urs Kalecinski’s Journey from Classic to Open
Nicknamed the “Miracle Bear,” Urs Kalecinski made his name in Classic Physique, where his combination of symmetry, conditioning, and presentation placed him among the division’s elite.
He consistently stood out at the Olympia stage, often finishing in the top five, and earned the admiration of fans worldwide for his blend of aesthetics and old-school lines.
However, after years of competing against icons like Chris Bumstead and Ramon Dino, Urs grew increasingly vocal about his long-term ambitions. In 2024, rumors began circulating that he was preparing to add serious size and test his abilities in the Open.
His announcement in early 2025 confirmed those whispers. Skepticism ran rampant—how would a man who competed around 230 pounds in Classic Physique match up against Open competitors weighing closer to 260–280 pounds?
Kalecinski answered that with months of disciplined training, meticulous nutrition, and a relentless focus on bringing size without losing shape.
By the time he stepped on stage in Milan, he looked nothing like the athlete fans remembered from Classic. He was bigger, fuller, and denser—yet still maintained his trademark lines and stage presence.
The Competition in Milan
The Open Bodybuilding lineup in Milan was far from a walkover. Urs had to face some of the sport’s most respected names:
- Second Place — Quinton Eriya
Known for his aesthetic mass and balanced proportions, Quinton has been pegged as a future Olympia contender. In Milan, he brought perhaps his best look to date, but Urs’ razor-sharp conditioning and stage charisma gave him the edge.
- Third Place — Marc Hector
Marc showcased incredible muscular density and roundness, proving why he’s always in the conversation at European shows. His posing was powerful, but he lacked the detail and flow that Urs displayed.
- Fourth Place — Sergio Oliva Jr.
Carrying the legendary name of his father, Sergio Oliva Jr. continues to fight for his breakthrough moment. He brought mass and intensity but was edged out in conditioning and polish. - Fifth Place — Lewis Breed
The British standout impressed with his size and structure but couldn’t match the top-tier conditioning needed to push higher. - Sixth Place — Matthias Hollweck
The German powerhouse rounded out the top six, representing the new wave of European bodybuilders aiming to crack the elite ranks.
Why Urs Kalecinski’s Win Matters
Urs’ victory in Milan is more than just another contest result—it’s a paradigm shift in modern bodybuilding. For years, the Men’s Open has been dominated by sheer size, often at the expense of aesthetics. Urs’ win shows that a competitor who combines classic lines with modern mass can not only stand among the giants but also defeat them.
This win also positions him as a fascinating wild card for the 2025 Mr. Olympia.
With reigning champion Samson Dauda, former Olympia king Derek Lunsford, and rising stars like Andrew Jacked and Nick Walker in the mix, Urs’ presence adds an unpredictable element. Could his blend of aesthetics, size, and presentation disrupt the established order?
The Official 2025 Promuscle Italy Pro Results
Men’s Open Bodybuilding
1️⃣ Winner — Urs Kalecinski 🏆
2️⃣ Second Place — Quinton Eriya
3️⃣ Third Place — Marc Hector
4️⃣ Fourth Place — Sergio Oliva Jr.
5️⃣ Fifth Place — Lewis Breed
6️⃣ Sixth Place — Matthias Hollweck
Looking Ahead: Urs at the 2025 Olympia
The road now leads directly to Las Vegas, where the Mr. Olympia will determine bodybuilding’s ultimate champion.
Urs Kalecinski’s victory in Milan has secured him a place among the best of the best, and fans are already buzzing about how his physique will stack up against the likes of Dauda and Lunsford.
What makes Urs so dangerous is that he represents a new hybrid of bodybuilding—big enough to compete in the Open, but with the flow and proportions of a Classic athlete.
If he continues to refine his conditioning and add a touch more size to his frame, he could emerge as one of the sport’s most talked-about competitors in Vegas.
Conclusion: A New Era Begins
The 2025 Promuscle Italy Pro will be remembered as the night Urs Kalecinski officially arrived in the Men’s Open division. What many saw as a risky move has now turned into one of the most exciting developments in recent bodybuilding history.
By defeating seasoned veterans and rising stars in Milan, Urs didn’t just win a show—he sent a message to the entire bodybuilding world: a new contender has entered the arena, and he’s ready to shake things up at the Olympia.
As the countdown to October 9–12 in Las Vegas begins, one thing is certain: the bodybuilding community will be watching Urs Kalecinski very closely. The Miracle Bear has made history, and the next chapter promises to be even more spectacular.